Hornets to Rebrand?

Mexi

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http://www.nola.com/hornets/index.ssf/2012/03/league_reportedly_considering.html
In a long story on SI.com about the general success of the New Orleans Hornets under the league's ownership, the possibility of dumping "Hornets" as the team's nickname is suggested as likely to happen once the team has a new owner.

The New Orleans Hornets may no longer be the Hornets once an ownership change has been made.
Here is the key paragraph from Ian Thomsen's story:
"In years to come, there promises to be a new cable-TV partnership, the NBA All-Star Game will return to the city, the New Orleans Arena will undergo $50 million in improvements, and the franchise, in all likelihood, will be rebranded. The "Hornets" nickname, which followed the team to New Orleans during its 2002 relocation from Charlotte, will probably be replaced by an identity more fitting to the city to which the team is now married, for better and for worse. Though everyone involved hopes the worst is now far behind them."
And Thomsen ends the story with these two graphs:

"The most interesting decision of the new owner may be whether to rebrand the franchise. Will the "Hornets" nickname be relinquished and enabled to return to Charlotte, where owner Michael Jordan could rebrand his own underperforming franchise?
"If so, how would the basketball team of New Orleans rename itself? No suggestions will be made here, for the new name would have to represent the resilient spirit of New Orleans and its fans. It would be the finishing act of a franchise that has been reinvented, a team committed to the city that wouldn't let go."
nola, give us some New Orleans inspired names! You read the 2nd to last sentence

(PS: fucking Utah Jazz)
 

elcheato

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What if they called themselves the Saints, is that legal?
 

Mexi

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the Crescent City, right?

New Orleans Crescent

i cant really think of anything else. New Orleans Jazz is so perfect. Shame it won't happen
 

jonathanlambert33

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A rebrand is something that fans have been talking about since Shinn sold the team. Some of the names people like that come to mind is:

New Orleans Krewe
Krewe of New Orleans
New Orleans Brass
New Orleans Bucaneers
 

dez

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Bring the Hornets back.
 

cruzg24

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I agree they need to change the name. They should call them the Charlotte Hornets.
 

RipCity32

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I like Hornets? Anything else sounds dumb imo lol.
 

jonathanlambert33

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The Hornets time in New Orleans has been pretty poor. Leaving during Katrina, the HC making comments about he wishes they could stay in OKC, not seeing Chris Paul during his rookie sophomore seasons. Then the George Shinn fiasco, poor front office decisions, and a bad marketing department. Nobody really feels "connected" to the Hornets. Alot of people think a rebrand that fits the personality of New Orleans more would do a lot of good. Not sure if I agree with that, but that's a whole different conversation.
 

jonathanlambert33

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[quote name='Big Bid'Ness' date='31 March 2012 - 09:32 PM' timestamp='1333247521' post='4676853']
The Supersonics and ship them to seattle lol.
[/quote]

 

Pugz

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[quote name='Big Bid'Ness' date='31 March 2012 - 10:32 PM' timestamp='1333247521' post='4676853']
The Supersonics and ship them to seattle lol.
[/quote]
:skip:
 

Mexi

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Angels and Spirit are the leaders according to ESPN 97.7 Louisiana
https://twitter.com/#!/espn977/status/198179302548848640
 

Pugz

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spirit is such a chick sounding name, lulz.
 

TTN2810

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Whoever suggest Krewe...just please no. It would sound better to be the New Orleans Carnival. Anything other than Krewe.
 

RipCity32

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Spirit and Angels sounds awful.
 

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